Brokerage best practices

4 ways a CRE project management tool makes your job easier

A reliable CRE project management system helps you flow through every phase of your deals—without adding time or layers of complexity. 

Here are four things your project management tool should do to make your job easier: 

1. Access a high-level view of all your brokerage deals

You have a handful of deals of all sizes moving at one time. With so many moving parts, it’s hard to keep track of the status of each active listing or assignment. 

A CRE project management tool will give you the high-level view you need to keep tabs on all of your deals at once. You can see where each is in the deal flow, including how many proposals are out, how many are under contract, how many are being marketed, and more.

You’ll also have the ability to see who is working on what—saving your entire brokerage time. 

Say goodbye to micromanaging and pulling tedious deal updates for the team. Everyone will have access to the brokerage’s deals just by looking at the CRE project management tool.

That transparency means you can use the time you once spent on deal updates in weekly status meetings to talk about more important firm goals and projections.

2. Manage all project tasks

You just closed a new deal for the firm. Now, it’s time to get started. You need to set a series of tasks for your team to get started on the work. But this takes time and often slows down your project start.

Using a CRE project management tool, you can streamline how you approach all of your projects. Tasks are automatically set based on your deal flow so that when the deal closes, marketing gets their marching orders—everything from posting the listing on the website to promoting it with emails. This will eliminate miscommunications and get your project off the ground quickly.

And with multiple people collaborating on one deal—from marketing to accounting—a CRE project management tool can help with deal transitions. You can trust that when you hand off your part of the deal everything is getting done effectively and efficiently. 

3. Access property data in real-time

If you’re like most brokers, you don't have access to real-time property data. You have to manually pull numbers for things like OM downloads or flyer views. This is tedious and cumbersome.

A CRE project management tool gives you real-time data access. With it, you can automate the view of the numbers you need and access it all instantly—no tedious, manual data pulling from different platforms. 

With access to this data, you can make critical decisions about how and where you and your team spend their time.

For example, if you notice one property has a low number of flyer views, you might send more promotional emails to drive traffic to the property website. You can make all of these decisions in real-time, based on live data—talk about a game-changer.

4. Accurately track your leads through the deal flow

After a deal closes in the CRM, most brokerages lose sight of what happens to this lead next. 

A CRE project management tool tracks your leads through their entire deal flow. From the time they become a lead, to the time you close their property out, you can see where they are at in real-time.

This allows you to better communicate with your clients and manage their experience with your brokerage. 

How do I pick a CRE project management tool? 

Your CRE project management tool should be able to do all of this—and more. 

When you’re selecting a project management tool, look for one that gets CRE. A system that fits your process and integrates across your brokerage tools will streamline your work. 

Ready to make your job easier? Reach out to our team to learn about our Premium Marketing product and get started.

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