In the bustling landscape of commercial real estate (CRE), "off-market" or "pocket" listings offer a unique avenue for transactions. Both brokers and investors should understand this concept to maximize opportunities and strategize accordingly. This article aims to explain what off-market listings are, and the various scenarios where they prove beneficial.
Off-market listings, often termed "pocket listings," refer to properties that are available for sale but are not publicly advertised or listed on mainstream CRE listing platforms. Unlike traditional listings, these are exclusively shared within private broker and investor networks and relationships.
The decision to offer a property as an off-market listing can be strategic and situation-dependent. Here are a few scenarios when this approach can prove beneficial.
For investors, off-market listings offer several advantages over traditional channels:
Traditionally participation in off-market listings has been limited to pre-existing relationships between listing brokers and owners. However, Buildout Connect, the off-marketplace, now makes it possible for any listing broker to connect with verified investors when new listings are recorded in Buildout, the system of record for just over 30% of CRE listings.
Buildout Connect employs a unique double-blind methodology for matching verified listings to verified investors without publishing identifying information about the listing or the matching investors. Upon recording their listing, and before the listing is published, brokers are notified that a number of investors are interested in properties matching their listing and have the option to be connected to the investors.
If you’re an investor and you’re interested in participating in Buildout Connect, the off-marketplace, you can register yourself and your investment criteria here.
If you’re a broker and you’re interested in learning more about participating, you can schedule a demo here.